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  • Writer's pictureHooman Arjmand

Common Mistakes to Avoid in Home Staging: Avoiding Pitfalls and Enhancing Your Listing

Updated: Feb 10

Selling your home? Home staging can be a game-changer, transforming your personal space into a universally appealing oasis that attracts buyers and drives up offers. But even the best intentions can lead to costly mistakes if you're not careful.  To avoid them and maximize your listing's appeal, let's explore some common pitfalls and how to navigate them:



1. Neglecting the Power of Decluttering:

  • Mistake: Clinging to personal belongings creates a cluttered and cramped feel.

  • Solution: Declutter ruthlessly! Donate, sell, or store excess furniture and belongings. Aim for a clean, airy space that potential buyers can easily envision themselves living in.

2. Forgetting the Target Audience:

  • Mistake: Staging with your own tastes in mind excludes potential buyers with different styles.

  • Solution: Opt for neutral, timeless decor that appeals to a wider audience. Focus on creating a warm, inviting atmosphere with light, airy colors and comfortable furniture arrangements.

3. Ignoring Curb Appeal:

  • Mistake: A neglected exterior creates a negative first impression.

  • Solution: Spruce up your entryway! Ensure your lawn is mowed, walkways are clear, and landscaping is tidy. Consider adding a welcoming doormat and seasonal touches.


4. Overlooking Lighting:

  • Mistake: Dim lighting makes rooms feel smaller and less inviting.

  • Solution: Let the natural light shine in! Open curtains and blinds. Layer artificial lighting with strategically placed lamps to create a warm and inviting ambiance.


5. Failing to Depersonalize:

  • Mistake: Leaving personal photos, collections, and religious items can alienate potential buyers.

  • Solution: Remove family photos, religious items, and any collections that might be too personal. Aim for a neutral space that feels welcoming to everyone.


6. Neglecting the Power of Scent:

  • Mistake: Unpleasant odors can turn buyers off instantly.

  • Solution: Eliminate any lingering odors from pets, cooking, or smoking. Opt for subtle, pleasant scents like fresh flowers, baked goods, or essential oils.


7. Skimping on Staging Budget:

  • Mistake: Assuming staging is expensive can cost you more in the long run.

  • Solution: Explore DIY options like rearranging furniture, decluttering, and borrowing decor from friends. Consider investing in a few key pieces like a statement rug or artwork to elevate the space.


8. Forgetting the Importance of Professional Photography:

  • Mistake: Relying on amateur photos can make your listing appear less appealing.

  • Solution: Invest in professional photography! High-quality photos showcase your home's best features and attract more potential buyers.


9. Skipping the Virtual Tour:

  • Mistake: In today's digital age, a virtual tour can be a game-changer.

  • Solution: Consider creating a virtual tour of your home. This allows potential buyers to explore the space remotely, increasing interest and convenience.


10. Underestimating the Power of Staging:

  • Mistake: Viewing staging as an unnecessary expense can cost you valuable time and money.

  • Solution: Remember, staging is an investment in your home's marketability. It can help you sell faster and for a higher price, ultimately saving you time and money in the long run.


Bonus Tip: Stage for the season! Highlight cozy fireplaces in winter, showcase outdoor living spaces in summer, and embrace seasonal colors and décor to create a timely and inviting atmosphere.


By avoiding these common pitfalls and incorporating these tips, you can elevate your home staging game and attract the right buyers, ultimately leading to a smoother and more successful sale. Remember, staging is an investment in your home's potential, and the return can be well worth the effort.


Confused about staging? We've got you covered! Surfside Staging offers a FREE consultation to answer your questions, assess your needs, and create a personalized staging plan.

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